XSE Hybrid shown in Silver Sky Metallic with Midnight Black Metallic roof with available Technology Package. Prototype shown with options.


Get more out of every drive.
starting msrp
as shown $34,850
41/38 est. mpg
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Magnetic Gray Metallic
Prices and colors may vary by model.

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Prime XSE shown in Supersonic Red with Midnight Black Metallic roof
  • Extra-cost color.

2021 RAV4 Prime

RAV4 Prime takes charge as the quickest, most powerful RAV4 yet. Surprisingly enough, it's also the most efficient. Discover how much you can save with this plug-in hybrid's ability to drive on electricity and seamlessly switch to hybrid mode when the charge runs out.

RAV4 Hybrid Highlights

  • 219 Net Horsepower
    219 Net Horsepower
    Impressive acceleration and fuel efficiency [epa_2021_rav4] mean you can always take the scenic route.
  • Electronic On-Demand AWD
    Electronic On-Demand AWD
    Automatically provide power to the rear wheels for instant improvement in traction.
  • Thoughtful Interior
    Thoughtful Interior
    Premium materials and a focus on comfort raise the level of refinement wherever you go.
  • Versatile Interior
    Versatile Interior
    Generous cargo space and fold-flat rear seats let you make the most of every adventure.
  • Panoramic Glass Roof
    Panoramic Glass Roof
    Open it up to let all your passengers enjoy the bright sunshine or starry night sky.
  • Digital Rearview Mirror
    Digital Rearview Mirror
    Get a clear, wider view of what's behind you with the flip of a switch.
  • USB Ports and Qi-Compatible Wireless Charging
    USB Ports and Qi-Compatible Wireless Charging
    Five USB ports [usb] and an available Qi-compatible wireless charging [qi_wireless] pad help keep you powered up.
  • Smart Key System with Push Button Start
    Smart Key System with Push Button Start
    Keep your keys on you and you'll never have to reach for them to access your RAV4 Hybrid. [smart_key_system]
Apple CarPlay® Compatible.

The ultimate copilot.

Use your compatible iPhone® with your Toyota's audio multimedia system so you can get directions, make calls, send and receive messages, and listen to music, while staying focused on your commute.


Available on select Toyotas. Some Apple CarPlay® features, applications and services are not available in all areas. Screen depiction accurate at time of posting.

Take the simple way there.

Tell Siri® where you would like to go, and Apple Maps will guide you along the route to your destination.

Communicate safely on the road ahead.

Once your iPhone® is connected, you can make and receive calls and send and receive messages while using Siri®.

All your music. Beautifully arranged.

Turn your Toyota into your favorite venue by accessing your Apple Music®, podcasts and more from your audio multimedia system.

Android Auto Compatibility

The perfect driving companion.

Android Auto brings your favorite smartphone apps into one place, making it easier for drivers to access their favorite navigation, media and communication apps on the road.


Google, Google Play, Google Maps and Android Auto are trademarks of Google LLC.

Let Google Maps lead the way.

It's easy to get where you're going with free voice-guided navigation, live traffic information, lane guidance and more.

Bring your music along for the ride.

With on-demand access to 40 million songs, Google Play Music allows you to stream endless music on the road (and anywhere else you want to listen).

Amazon Alexa [alexa]

"Hey, Alexa. Let's go places."

The Toyota+Alexa App brings Amazon Alexa connectivity into the vehicle driving experience.*


*Concentrating on the road should always be your first priority while driving. Do not use the audio multimedia system if it will distract you. The Toyota+Alexa App requires a compatible Android or Apple® smartphone. Screen depiction accurate at time of posting.

What is Alexa?

With Alexa, you can ask to play music, listen to audiobooks, hear the news, check the weather, control smart home devices, get directions, find parking, and more—all while you keep your hands on the wheel and eyes on the road.

Meet Alexa.

Alexa lives in the cloud, so she is always getting smarter and updates are delivered automatically.

Using Alexa.

The more you talk to Alexa , the more she adapts to speech patterns, vocabulary and personal preferences.

Enjoy your 3-month trial subscription to SiriusXM®

What you love is on now.

Toyota vehicles equipped with SiriusXM® come with a 3-month All Access trial subscription. Choose from every channel in your vehicle and enjoy the deepest variety of music, ad-free. Root for your team anywhere you are. Hear all about your favorite stars and subjects. Every kind of comedy, with something to make you laugh. Get news from every source.


More ways to listen, everywhere.

You can also enjoy SiriusXM® even when you're not in your vehicle. Get the SiriusXM® app on your phone, stream online,or listen on your connected devices at home.

Watch Video

Subscribers now get more than ever online and on the app.

Create your own ad-free Personalized Stations Powered by Pandora®. Hear over 100 ad-free Xtra channels of music for any mood, occasion or activity. Watch SiriusXM® videos of your favorite SiriusXM® shows, including Howard Stern. You can even access thousands of hours of On Demand shows and performances and get personalized recommendations.

Available Premium JBL® Audio

Amplify your drive.

Designed specifically for Toyota, the JBL® speaker system delivers cleaner, crisper and more dynamic sound behind the wheel.


Everything music should be.

Clari-Fi® restores the original sound of digitally compressed audio to add depth and color back into streamed music. The result: Each passenger can experience music the way the artist intended them to.