XLE AWD-e shown in Electric Storm Blue with available accessory cargo cross bars. Options shown.
  • Prius AWD-e system operates at speeds up to 43 mph.
  • Do not overload your vehicle. See Owner's Manual for weight limits and restrictions.

2021 PRIUS

Make the most of every mile.
starting msrp
as shown $29,874
54/50 est. mpg
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Electric Storm Blue
Prices and colors may vary by model.

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LE shown in Titanium Glow

2021 Prius Prime

Prius Prime offers the best of both worlds: impressive fuel economy and the flexibility of electric charging. Discover how much you can save with this plug-in hybrid’s ability to drive solely on electricity and seamlessly switch to hybrid mode when the charge runs out.

Prius Highlights

  • Available AWD-<i>e</i>
    Available AWD-e
    This electronic all-wheel-drive feature gives you four-wheel traction when you need it. [awd_e]
  • Up to 56 Mpg Combined
    Up to 56 Mpg Combined
    With up to an EPA-estimated combined 56 mpg, [epa_2021_prius_l_eco] Prius encourages you to go further.
  • Up to 50.7 Cu. Ft. of Cargo
    60/40 fold-down rear seats maximize space, leaving room for up to 50.7 cu. ft. of cargo. [cargo]
  • 2020 Edition
    2020 Edition
    2020 Edition's modern look gives Prius that statement-making edge.
  • Fog Lights and LED Accents
    Fog Lights and LED Accents
    Available fog lights help increase visibility, and LED accent lights add to Prius AWD-e's stun factor.
  • Sculpted Exterior
    Sculpted Exterior
    Each of Prius' striking features is purposefully designed to inspire your adventures.
  • Available 11.6-In. Multimedia Display
    Available 11.6-In. Multimedia Display
    Your navigation system and playlists have never looked so good.
  • Android Auto<sup>™</sup>
    Android Auto
    Stay connected on the go with standard Android Auto [android_auto] compatibility.
  • Amazon Alexa
    Amazon Alexa
    With Amazon Alexa [alexa] connectivity, a helpful assistant is just a voice command away.
Apple CarPlay® Compatible.

The ultimate copilot.

Use your compatible iPhone® with your Toyota's audio multimedia system so you can get directions, make calls, send and receive messages, and listen to music, while staying focused on your commute.


Available on select Toyotas. Some Apple CarPlay® features, applications and services are not available in all areas. Screen depiction accurate at time of posting.

Take the simple way there.

Tell Siri® where you would like to go, and Apple Maps will guide you along the route to your destination.

Communicate safely on the road ahead.

Once your iPhone® is connected, you can make and receive calls and send and receive messages while using Siri®.

All your music. Beautifully arranged.

Turn your Toyota into your favorite venue by accessing your Apple Music®, podcasts and more from your audio multimedia system.

Android Auto Compatibility

The perfect driving companion.

Android Auto brings your favorite smartphone apps into one place, making it easier for drivers to access their favorite navigation, media and communication apps on the road.


Google, Google Play, Google Maps and Android Auto are trademarks of Google LLC.

Let Google Maps lead the way.

It's easy to get where you're going with free voice-guided navigation, live traffic information, lane guidance and more.

Bring your music along for the ride.

With on-demand access to 40 million songs, Google Play Music allows you to stream endless music on the road (and anywhere else you want to listen).

Amazon Alexa [alexa]

"Hey, Alexa. Let's go places."

The Toyota+Alexa App brings Amazon Alexa connectivity into the vehicle driving experience.*


*Concentrating on the road should always be your first priority while driving. Do not use the audio multimedia system if it will distract you. The Toyota+Alexa App requires a compatible Android or Apple® smartphone. Screen depiction accurate at time of posting.

What is Alexa?

With Alexa, you can ask to play music, listen to audiobooks, hear the news, check the weather, control smart home devices, get directions, find parking, and more—all while you keep your hands on the wheel and eyes on the road.

Meet Alexa.

Alexa lives in the cloud, so she is always getting smarter and updates are delivered automatically.

Using Alexa.

The more you talk to Alexa , the more she adapts to speech patterns, vocabulary and personal preferences.

Enjoy your 3-month trial subscription to SiriusXM®

What you love is on now.

Toyota vehicles equipped with SiriusXM® come with a 3-month All Access trial subscription. Choose from every channel in your vehicle and enjoy the deepest variety of music, ad-free. Root for your team anywhere you are. Hear all about your favorite stars and subjects. Every kind of comedy, with something to make you laugh. Get news from every source.


More ways to listen, everywhere.

You can also enjoy SiriusXM® even when you're not in your vehicle. Get the SiriusXM® app on your phone, stream online,or listen on your connected devices at home.

Watch Video

Subscribers now get more than ever online and on the app.

Create your own ad-free Personalized Stations Powered by Pandora®. Hear over 100 ad-free Xtra channels of music for any mood, occasion or activity. Watch SiriusXM® videos of your favorite SiriusXM® shows, including Howard Stern. You can even access thousands of hours of On Demand shows and performances and get personalized recommendations.

Available Premium JBL® Audio

Amplify your drive.

Designed specifically for Toyota, the JBL® speaker system delivers cleaner, crisper and more dynamic sound behind the wheel.


Everything music should be.

Clari-Fi® restores the original sound of digitally compressed audio to add depth and color back into streamed music. The result: Each passenger can experience music the way the artist intended them to.